Bright Whites with NO Purple Dyes

How to Care for Your White or Light-Colored Horse Naturally

Keeping your horse's coat brilliantly white — without resorting to products with harsh cleansers and purple dyes — is completely possible with the right approach and the right products.

At The Gilded Paddock, we recommend using CLARIFY Natural Shampoo, specially formulated with a synergistic blend of three natural cleansers (surfactants). This powerful yet gentle formula lifts dirt, stains, and yellowing without the need for synthetic dyes or optical brighteners.

Here's How to Get That Bright, Natural White:

1. Thorough Shampooing:
Start by giving your horse a full body wash with CLARIFY Natural Shampoo. Focus on especially dirty or stained areas, including the mane and tail. Massage the shampoo deep into the hair and coat to lift built-up dirt and debris.

2. Tackling Brassiness:
If your horse’s tail has yellowing or brassy tones, apply CLARIFY liberally to the tail and leave it in for about 10 minutes before rinsing thoroughly. For best results, repeat the process. This deeper cleanse helps naturally remove stubborn discoloration without the harshness of synthetic chemicals.

3. Conditioning is Key:
After thoroughly washing, always follow with a deep conditioner. Conditioning helps close the hair cuticle, locking out dirt, urine, and other staining elements, and keeps the hair smooth and protected.  A great option is our Untangled Intensive Conditioner - apply it directly to wet mane & tail and work in.  Brush after the tail is dry.

4. Long-Term Protection:
For extra protection, especially after deep cleaning the tail, braid the tail and store it in a tail bag. This shields it from further staining and breakage between washes.

Why Choose CLARIFY?

  • 100% Natural Ingredients

  • No Artificial Dyes, No Sulfates, No Silicones

  • Gentle Enough for Sensitive Skin

  • Effective Enough for Stubborn Stains

Give your horse the glow of true, healthy, naturally white — the way it was meant to be.